Hi, I’m Daphne North. I help turn happy customers into your most powerful growth engine.
Some brands I’ve worked with
Enterprise revenue generated through strategic content and thought leadership programs.
8M+
350+
Global product and service launches led across go-to-market strategy.
Increase in customer advocacy program participation.
400%
Customer marketing & advocacy
My work lives in all the wonderful places where connections grow—customer storytelling, advocacy programs, and community building. I focus on helping companies build real relationships with the people who love what they’re creating, because when customers are excited about something, their voices become the most credible marketing you have.
I also spend time where those relationships actually begin, speaking at events, hosting conversations, and connecting with communities face-to-face. Those moments create trust, spark honest insight, and turn customers into advocates.
Make space for those voices, and the stories will catch fire. 🔥
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Real customer outcomes turned into stories your marketing and sales teams can use everywhere. Case studies, interviews, webinars and narratives that sound authentic and connect with people.
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Programs that make it easy for customers who love your product to share their experiences and champion your brand.
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Customer conversations and feedback translated into messaging, positioning, and product understanding.
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Campaigns and programs that celebrate customers while strengthening the brand behind them. These often come to life through events, panels, and conversations that bring customers together and highlight their stories.
Product marketing & positioning
I help shape how products show up in the world, turning chaos into clear, compelling narratives that people understand and believe in.
“I connect what a product does to why it matters.”
The best product marketing starts by listening. When you really know your customers (their challenges, motivations, and language) you can build stories that resonate instantly and give teams the clarity to move faster and sell smarter. 👏
Content marketing & storytelling
I build content ecosystems designed to grow with your business that create momentum over time. Every piece has a purpose, but together they tell a bigger story.
The strongest content reflects real experiences, real voices, and real value. It’s something people want to engage with, share, and keep coming back to. 📣
“Daphne has a rare ability to connect with people on a human level, with humor, curiosity, and a genuine passion for understanding what makes people tick.”
Brennan MacDonald
Brand Director, REDspace
Reach out below or connect with me on Linkedin.